Polish fashion technology company WEARFITS has launched WEARFITS.me, an innovative AI-powered platform aiming to revolutionize online shopping experiences by offering a virtual try-on service. The platform enables users to visualize clothing on a digital model generated from a single selfie, along with the user’s height and weight, thus eliminating the need for full-body photographs. This service addresses common privacy and convenience concerns associated with traditional virtual try-on tools.
WEARFITS.me generates realistic, studio-style images with clean backgrounds, rather than layering clothes over personal photographs. Users can create their digital model in about 30 seconds during the initial setup, with each clothing try-on taking up to 20 seconds. The platform also allows for optional full-body photograph uploads for enhanced accuracy, though this is not required.
The shopping process is simplified by allowing users to paste product links from almost any online retailer, after which the platform automatically extracts product information such as photographs, names, prices, and categories. Users can mix and match items from different retailers to create complete outfits in a single image. These saved outfits are organized into a shopping list with direct links and prices, facilitating purchases directly from the retailers’ sites.
Privacy is a key feature of WEARFITS.me, ensuring that user photographs and generated images are only visible to the individual, stored securely within the European Union, and not used for AI training or shared with retailers. Online stores can easily integrate a “Try it on yourself” button on product pages to link to WEARFITS.me, without needing additional software integration or retailer accounts. Customers can seamlessly return to the retailer’s website through a “Buy at your shop” button, with UTM parameters available for tracking visits.
The platform operates through a web browser, requiring no app installation, and offers a free plan with three monthly try-ons. A Plus plan, priced at $4.99 per month, offers 40 try-ons, while a one-time pack provides 100 try-ons for $15. Positioned as a specialized shopping tool, WEARFITS.me focuses on product discovery, outfit creation, and purchasing, distinguishing itself from general-purpose AI chatbots that require written prompts and manual uploads. The service is accessible at https://wearfits.me/.
About WEARFITS
WEARFITS is a technology company developing solutions powered by artificial intelligence, augmented reality (AR), and 3D/gaussian splat technologies for the fashion and e-commerce industries. Its portfolio includes virtual fitting rooms for footwear, clothing, and accessories, product visualization tools, and size recommendation solutions. WEARFITS.me is its consumer platform for creating studio-style try-on photos from a selfie and products from online retailers.
Lukasz Rzepecki
WEARFITS sp. z o.o.
[email protected]
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